Cerulean Ladieswear Collection Launches
4th May 2018Blue Diamond has become the very first group to pioneer own-brand fashion in UK and Channel Island garden centres.
Head of Fashion Heidi Newton comments:
‘Cerulean’, our core range of own brand ladieswear designed by the buying team, launches this season and is sourced globally. This offers our customer a capsule collection of coordinating casual summer separates in silk, cotton and linen paired with fine gauge knitwear and soft jerseys .
Cerulean Holiday Shop has floral printed maxi dresses, hand embroidered cotton tops and vibrant swishy skirts, plus show stopping embellished beach cover ups!
Coordinating leather loafers in classic colours and summer metallics, soft pastel suede loafers, crystal beaded sandals and printed silky scarves with gorgeous statement bags complete our fashion collection.
The exclusively designed ranges and ‘Cerulean’ branded products currently represent half of our fashion collection, providing our customer with a unique shopping experience.
Cerulean was first introduced this spring at the group’s ground-breaking new flagship garden centre, East Bridgford Garden & Home in Nottingham. The exclusive new brand is available at all Blue Diamond home & garden centres. Click here to find your nearest centre.
Photos below taken at Blue Diamond Garden & Home at East Bridgford's Fashion Department: