Blue Diamond, finalists in the Cultural Enterprises Awards
31st January 2024Blue Diamond Garden Centres in collaboration with the National Trust are delighted to have been shortlisted as a finalist in this year’s Cultural Enterprises Awards for Best Licensed Product category, featuring our collection of plants, bulbs and seeds inspired by properties and gardens cared for by the Trust.
These Awards celebrate success and creativity in the cultural income generation and this year the Awards attracted a record number of entries with the calibre being particularly high. The shortlisted entries have been selected for their creativity and originality as well as their commercial success. Sustainability is a strong theme this year with materials being repurposed and recycled to create unique gifts.
Winners will be announced in March!
Judges commented that the National Trust Collections by Blue Diamond were-
“ A perfect collaboration for the National Trust in terms of audience and message” and “a visually appealing way to sell bulbs and plants to a time-poor gardener. Linking the products to properties gives them a grounding; a history, and in a time of national turmoil, we all crave our roots. This combines pleasure and relaxation with thoughtfulness, just perfect”.
Blue Diamond has developed with the National Trust, Collections of seeds, bulbs, roses and plants inspired by the properties cared for the by the National Trust. Through sales generated from the National Trust Collections by Blue Diamond, a minimum of 10% of the retail sales price per product will be given to the National Trust to help look after nature, beauty and history for everyone, for ever.
For more information about these Collections and our collaboration with the National Trust please visit https://www.bluediamond.gg/national-trust